Independent, entrepreneurial business owners in Northeast Wisconsin continue to fuel a powerhouse economic engine that’s thriving. A manufacturing hub, Northeast Wisconsin is also an area of diverse startup initiatives, nonprofit enterprises, and other successful businesses.
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When Rick Hearden was a boy, he planned to be a pro football player like his grandfather, Lester Hearden. A running back for the Green Bay Packers in 1924, Lester also started his own professional football team in Iron Mountain, Mich.
“It was the start of the NFL; the beginnings of pro football; the barnstorming years!” Rick says. “Grandpa competed with Curly Lambeau for playing time.” Rick, who is President of the Northeast Wisconsin Market at First Business Bank, says Lester cautioned him against playing football. Rick, however, had other ideas — he played football and golf for St. Norbert College. “I should have listened to him; I probably had a better chance of being a professional golfer than a pro football player,” Rick says, whose son is a pro golfer.
He did follow other advice from his grandfather, his mentor, a pillar in his life whom he describes as a “tough, smart man.” He credits Lester with the guiding encouragement to “pay attention to the things you can control and don’t worry about the things you can’t,” which Rick applies in his work and personal lives today.
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